Videography and Photography Consultant 26 views

Kenya Investment Mechanism
Scope of Work
Consultancy Position: Videography and Photography Consultant
Estimated Start Date: Aug 2, 2022
Estimated Completion Date: Aug 19, 2022
Reports to: Communications Director
USAID Kenya Investment Mechanism
Kenya Investment Mechanism (KIM) is a five-year USAID activity that is facilitating $520 million in investment for key sectors of Kenya’s economy, including agriculture; health; water, sanitation, and hygiene (WASH); energy and infrastructure; women-owned businesses; and regional trade and investment opportunities. The project supports the mobilization of private investment and accelerates enterprise-driven development.
KIM addresses two principal market failures that have discouraged investors from financing small, and medium enterprises (SMEs) across East Africa; insufficient quality consulting services and limited availability of financial products tailored to these sectors. KIM builds the capacity of financial institutions (FIs) and business advisory service providers (BASPs) through training and technical assistance and offers smart incentives to facilitate private finance and investment for the working capital needs of smallholder farmers and MSMEs. Transformation of the financial ecosystem is further supported by a diverse range of sustainable partnerships—with and among strategic businesses, institutions, government counterparts (county and national) and other development partners—to replicate and scale creative approaches to unlock finance and investments.
Concurrently, KIM leads policy reform efforts focused on removing barriers inhibiting large-scale investment into the target sectors, therefore unlocking further finance. The two objectives result in the project serving as an investment platform that mobilizes substantial capital from the private sector and builds partnerships between stakeholders for a more robust, sustainable, and inclusive financial ecosystem.
KIM’s geographic scope is the East African Community (Kenya, Uganda, Tanzania, Burundi, South Sudan, and Rwanda), as well as Ethiopia.
The Palladium Group:
Palladium is the implementing organization behind KIM. As a global leader in the design, development, and delivery of Positive Impact, Palladium creates enduring social and economic value. We work with foundations, investors, governments, corporations, communities, and civil society to formulate strategies and implement solutions that generate lasting social, environmental, and financial benefits.

For the past 50 years, we have been making Positive Impact possible. With a team of more than 2,500 employees operating in 90 plus countries and a global network of more than 35,000 technical experts, Palladium has improved – and is committed to continuing to improve – economies, societies and most importantly, people’s lives.
About Investing in Agriculture Value Addition (IAVA) Program
USAID’s Kenya Investment mechanism has partnered with Strathmore Business School (SBS) to launch a training program in agriculture value addition targeting women-owned SMEs. Through the program, Kenya Investment Mechanism will equip 50 women-owned SMEs with skills, knowledge, and tools to leverage the opportunities in agro-processing and agribusiness value addition. The design of this capacity building program resulted from a gap analysis Kenya Investment Mechanism conducted to understand the reasons for low financing of women businesses. The analysis highlighted specific barriers such as lack of business management skills and value chain-related challenges such as women operating in unprofitable value chains and a lack of access to information on value chain financing opportunities.
Through the program, participants will acquire investor-pitching skills and develop investable pitch decks; get linkage to business advisory service providers and investors. The session also provides a unique platform to network and learn from other women entrepreneurs, faculty, and industry experts.
Some of the interesting sessions participants will go through include:
· Entrepreneur vision board,
· HR management and succession planning,
· Marketing and Branding: Developing a brand for your Business; Executing a successful marketing and branding campaign,
· Marketing: Certification & Traceability… Obtaining and maintaining certifications; Implementing traceability systems
· Developing an innovative sustainable business model for an agro- enterprise
· Financial Management: records, budgeting, working capital management, Cashflow Management, Profit analysis, Costing and Pricing of products for an Agro-Processing Enterprise,
· Access to Finance: Financial products available for Agri-processing SMEs, who are the finance providers, what their differences (pros/cons) in terms of what they offer, how they work, what they require
· Financing needs for the women-owned SMEs: purpose, amount, timing, collateral requirements/availability – start estimating the budget/amount and how they are using it for, Template for applying for financing
· Working with business advisors to get help in accessing financing or investment: what they need to prepare, how to present or put together the materials, what are the common mistakes and what are the key factors for success
· Business Planning: Reviewing and updating business plan (with coaching support), Pitching of a business idea.
Objective of the Consultancy
KIM seeks the services of a professional video producer to assist in the production of a 3–5-minute video that highlights positive testimonies of the IAVA program. At least 5 participants should partake in the Q/A, accentuating how the course has impacted them as entrepreneurs in value addition.
Scope
The consultant selected for this assignment will:
● Develop a video concept in consultation with the KIM and SBS team.
● Develop a production plan (pre-, production and post-production schedule inclusive of dates) and cost proposal to produce the video.
● Work on the desired products for this consultancy, including video interviews and B-roll
Deliverables
● 3-5-minute video about KIM and Strathmore’s partnership to train women entrepreneurs
● Raw footage of all interviews conducted, and videos captured
● At least 30 high resolution action photographs
● Where applicable, ensure translation/interpretation of:
o Interviews
o Transcripts of all interviews
o All written on video materials
Audience Description
· Target audience:
o Women entrepreneurs in agriculture value addition keen to invest in short courses through training and a gender lens.
o Training institutions interested in customizing courses for women entrepreneurs
o Funding organizations, including donor communities, interested in investing in women’s economic empowerment
Qualification
● Education:
▪ Formal training in video production and story telling
● Experience:
▪ Proven record of production of documentary or promotional video products
▪ Minimum of 5 years of relevant experience
▪ Excellent photo and video editing skills
▪ Updated creative portfolio including video reels and relevant creative development work and qualifications
Competencies
● Demonstrates professional competence to meet responsibilities and requirements, and is conscientious and efficient in meeting commitments, observing deadlines, and achieving results
● Results-oriented: produces quality results to meet established goals, contributes to innovative and practical solutions related to the assignment
● Communication: Excellent communication skills, including the ability to convey complex concepts and recommendations in a clear and persuasive style tailored to match different audiences
● Teamwork: Ability to interact, establish and maintain effective working relations with a culturally diverse team
● Client orientation: Ability to establish and maintain productive partnerships with regional and national partners and stakeholders and pro-activeness in identifying the needs of beneficiaries and partners, as well as matching them to appropriate solutions.
Proposal Submission
Applicants (companies or individuals) are required to apply to us.kimprocurement@thepalladiumgroup.com with george.mbithi@thepalladiumgroup.com in cc, no later than July 28, 2022, at 5:00 PM EAT. Proposal should include:
● Detailed CV(s) of the professional or the team that will take the assignment, including relevant education, knowledge, and experience
● List and description of three similar assignments
● Three references (with contact details) of clients for similar assignments
● A brief (maximum 2 page) concept for the content and scenario of the videos – pre-production, production, and post-production
● Cost proposal
Proposal Evaluation Criteria
Criteria for Assessment
Marks
Consultant experience
70
– Examples of similar assignments undertaken
50
– Understanding of what KIM expects from the work
10
– Years and relevance of professional experience for the consultant
10
Proposed concept
30
– Relevance of the proposed concept to successfully complete this assignment
15
Financial proposal
15
Competitiveness and cost reasonableness of the financial proposal
15
Total Score
100
Minimum Required score
60

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